65% of consumers* are ready to hear it, and we've got easy ways to help you tell it – from simple do-it-yourself options to customizable merchandising that drives patrons to MyPotatoFarmer.com where they can discover where their fries got their start.
Your Patrons Want to Know Where Their Food Comes From
We can help share your fry story with them.
MyPotatoFarmer.com
From superheroes to straight-cut fries, everyone loves a good origin story. Fortunately, there's a convenient tool your customers can use to answer that eternal question, "Where did my fries come from?" Simply direct them to MyPotatoFarmer.com via table tents, in-restaurant videos and other signage, and they'll get a firsthand look at the journey their potato made from farm to fry.
Get started today with our Fry DIY ideas.
Chalkboard
Keep a chalkboard updated with your fry region!
Server Training
Make sure your servers know the story and are sharing it with your patrons.
To-Go Stickers
Seal to-go bags with a sticker telling patrons what region their fries are from!
See what it takes to grow the perfect potato.
Learn more about our growing regions and meet our farming partners that deliver the perfect potato to your customers.
*"Emerging Faith in Food Production," Sullivan Higdon & Sink FoodThink, 2014